Harvard Business Review McKinsey Award winners 2006

Go to Harvard Business Review and download the two winning articles free of charge through April 24.

Winners 2006: The 48th Annual McKinsey Awards: Recognizing Excellence in Management Thinking
Longtime readers of Harvard Business Review will know that the McKinsey Awards, now in their 48th year, recognize the articles most likely to have a lasting influence on management. Every year, a panel of judges—distinguished leaders from business, the nonprofit sector, and the academy—select the two best articles out of a field of around 90.

Harvard Business Review is pleased to announce that Michael E. Porter and Mark R. Kramer, the coauthors of “Strategy and Society: The Link Between Competitive Advantage and Corporate Social Responsibility,� have won the first-place 2006 McKinsey Award. Gary Hamel, the author of “The Why, What, and How of Management Innovation,� is the second-place winner.

Consulting Innovation Mobile

HBS Background Story – Motorola’s Bet on the Razr’s Edge

Motorola had grown a reputation for stodgy cell phone designs. So how did Moto change from mundane to marvelous with the hit Razr phone? Start with low expectations. From Strategy & Innovation. [Harvard Business School Working Knowledge]