Forbes has a nice timeline of GoPro’s last 10 years, from it’s humble beginnings hawking 35mm cameras in VW bus to it’s multibillion dollar present.
The Moral of the Story: If you’re building a gadget that isn’t a smartphone or smartphone accessory (say, a watch), seek out the few blind spots where smartphones can’t go. The fastest growing US camera company makes cameras for moments where people would never dare use their smartphone.
Daniel dos Reis
Your Second Life Begins When You Realize You Only Have One